Friends, as we conclude our series on creating "value" for your prospects and customers we have explored Trust, Lead Magnets, Full Disclosure and Follow-through. So what is left? Testimonials and 3rd party Attestations. Regardless of your target avatar(s), the marketplace knows that companies large and small always provide the most favorable view of their products and services. However, if we go the extra mile to include truthful and candid testimonials from our customers along with comments or feedback from industry gurus, trade pubs and portals, the level of actual and perceived "value" for our offers is likely to increase ... leading to a boost in sales and long-term customer loyalty. What we are seeking here are testimonials by members of the same avatar who share their stories about how the use of our products-services helped them achieve a specific goal or transformed their lives from point A to point B. This is true for a customer's financial situation (from despair to freedom), health (from poor to restored health ... such as weight loss, diabetes, etc.) or gaining some new skill (whether expanded career opportunities or yes, a lower golf handicap). Learn more by registering for our free trial today by clicking here (http://tidyurl.com/8kpkiw). Remain blessed ... Lawrence, Internet Digital Entrepreneur
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